You Should Be Committed: Why People Blindly Support Politicians or Effectively Lose Weight---It’s All About Commitment!

Recent political scandals, and mistaken historical recitations by politicians have left many people wondering why some people will seemingly, and often illogically, leap to the defense of those who otherwise should be chastised, ridiculed or, heaven forbid, educated. The answer is simple: the human desire, sometimes unconscious, to appear consistent. This is called the “commitment-consistency principle.”